Who We Are
EdtrepreneurIgnite is a dynamic movement, mentorship platform, and educational engine built to empower youth, educators, and emerging entrepreneurs.
Founded by Joseph S. Ginsberg, our initiative is dedicated to transforming education through purpose-driven entrepreneurship. We blend structured learning with real-world mentorship to help individuals turn self-awareness into entrepreneurial action.
At our core, we believe that entrepreneurship is not reserved for the few—it’s a learnable mindset that equips anyone to create meaningful change.
Our Mission
To ignite entrepreneurial mindsets in every learner, from Grade R to 12, helping them discover their unique value, build real-world solutions, and become confident, value-creating citizens.
Our Vision
A future where entrepreneurship is not a subject—but a way of learning, living, and leading. We believe every child has a spark. Our job is to ignite it.
Meet the Founder
EdtrepreneurIgnite was founded by Joseph Ginsberg, an educator, curriculum designer, and creative rebel who saw how traditional systems were failing future changemakers.
With a background in [brief bio], Joseph Ginsberg built this program to give learners a place to explore their purpose, take action, and build something that matters—starting young.
How We Got Here
- 2019: The spark, a pilot program in one classroom inspired a vision for national change.
- 2020–2022: Curriculum development, beta testing, and partnerships with 5+ schools.
- 2023: Launch of the full EdtrepreneurIgnite platform, including LMS, quests, and Starter Map.
- 2024 & beyond: Growing our Tribe, reaching more learners, and shaping South Africa’s future through purpose-based education.
Our Story
Over the past decade, Joseph S Ginsberg devoted his career to developing and teaching entrepreneurship across South African schools and communities. Along this path, he made a powerful discovery: most programs weren’t teaching entrepreneurship, they were identifying those who already showed signs of entrepreneurial ability and handing them tools.
This realization sparked a fundamental shift: What if entrepreneurship could be taught to everyone? What if we could help learners build entrepreneurial mindsets the same way we teach literacy or math?
That question led to the founding of EdtrepreneurIgnite. Through it, we discovered that entrepreneurship is not a fixed trait but a learnable mindset...and the two greatest catalysts are mentorship and exposure.
Our journey begins with self-discovery. Learners explore who they truly are: their story, their identity, and their values. They define a “treasure” worth pursuing and embark on the path of becoming a product of value.
We equip them with value mapping, digital storytelling, and Puzzle Theory. They graduate with confidence, clarity, and an entrepreneurial identity rooted in purpose and contribution.
Join the Movement
Whether you're an educator, a learner, a parent, or a potential sponsor, EdtrepreneurIgnite is your invitation to reshape the future of education and entrepreneurship.
Together, we’re not just teaching business—we’re igniting purpose, unlocking potential, and building lifelong innovators.
📞 Book a Discovery Call
Want to Collaborate?
We partner with schools, NGOs, funders, and dreamers who want to transform how young people learn, lead, and launch.
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